Social media image sizes seem to change constantly.

One moment y'all have the perfect encompass folio for your account. The next, it'southward been resized, and looks all pixelated and wrong.

It doesn't help that information about official dimensions and image sizes is harder to observe than a civil word on politics on Facebook.

But, information technology's not difficult if you consult this guide to social media epitome sizes on all important social media platforms!

Below are the most recent social media image dimensions, as of 2022.

Bonus: Go the always-upwardly-to-date social media image size cheat canvas.  The complimentary resource includes recommended photo dimensions for every blazon of image on every major network.

We become into more particular for every single network below, only this prototype includes the social media image sizes you probably expect upwards most often.

2022 social media image sizes cheat sheet

Instagram image sizes

Instagram image sizes 2022

Instagram supports horizontally and vertically oriented images. It also still supports square images, which was what the platform was known for when it first launched.

This increases your make'due south options. Merely it as well makes image dimensions a little trickier to become right. Follow these guidelines to make certain your images end upwards looking their all-time.

Instagram contour photo size: 320 x 320 pixels

Instagram profile photos are displayed at 110 x 100 pixels, only the image files are stored at 320 x 320 pixels, and so make certain to upload an image that's least that big.

Fifty-fifty though the dimensions are in a foursquare format, Instagram profile photos are displayed as a circle. Make sure any elements you want to focus on in the photo are centered and so they don't get cropped out.

Instagram epitome sizes for feed photos:

  • Landscape: 1080 x 566 pixels
  • Portrait: 1080 x 1350 pixels
  • Square: 1080 x 1080 pixels
  • Supported aspect ratios: Anywhere between 1.91:1 and four:five
  • Recommended image size: Width of 1080 pixels, tiptop between 566 and 1350 pixels (depending on whether the image is landscape or portrait)

Tips:

  • If you desire your images to await their best on Instagram, aim to upload an image that is 1080 pixels wide.
  • When you share an Instagram image that's sized over 1080 pixels, Instagram will size it down to 1080 pixels.
  • If yous share a photo that has a resolution lower than 320 pixels, Instagram will size it upward to 320 pixels.
  • If your image is between 320 and 1080 pixels wide, Instagram will keep that photograph at its original resolution, "as long every bit the photograph'south aspect ratio is between ane.91:i and four:5 (a height between 566 and 1350 pixels with a width of 1080 pixels)."
  • If your uploaded Instagram image is a different ratio, the platform will automatically crop your photo to fit a supported ratio.

Resource: Acquire how to edit Instagram photos like a pro.

Instagram photo thumbnail sizes:

  • Brandish size: 161 x 161 pixels
  • Recommended upload size: 1080 pixels broad

Tips:

  • Recall that Instagram stores versions of these thumbnails that are every bit large every bit 1080 x 1080.
  • To hereafter-proof your Instagram feed and avoid pixelation, upload images that are equally large every bit possible.

Instagram Stories paradigm size: 1080 10 1920 pixels

Tips:

  • This is an aspect ratio of 9:16.
  • Uploading an epitome with a smaller pixel size (only the same aspect ratio) means the Story will buffer quickly.
  • If you don't apply this ratio, the Story might evidence with strange cropping, zooming, or leave large sections of the screen blank.
  • Instagram Reels employ this same sizing.

Resource: Have your Instagram Stories to the next level with these free templates.

Instagram carousel image sizes:

  • Landscape: 1080 ten 566 pixels
  • Portrait: 1080 ten 1350 pixels
  • Square: 1080 x 1080 pixels
  • Aspect ratio: landscape (one.91:1), foursquare (one:1), vertical (4:v)
  • Recommended paradigm size: Width of 1080 pixels, height between 566 and 1350 pixels (depending on whether the image is mural or portrait)

Instagram Reels sizes:

  • 1080 x 1920 pixels
  • This is an aspect ratio of 9:xvi.
  • Embrace photo: 1080 ten 1920 pixels
  • Keep in mind that Reels are cropped to a 1:1 image in your profile feed and a 4:five image in the abode feed.

Instagram ads paradigm sizes:

  • Landscape: 1080 x 566 pixels
  • Square: 1080 x 1080 pixels
  • Minimum width: 320 pixels
  • Maximum width: 1080 pixels
  • Supported aspect ratios: Anywhere between one.91:1 and 4:five

Tips:

  • Remember: Instagram ads actualization in users' feeds cannot have more than 30 hashtags.
  • There are also recommendations for the number of characters included in an ad's primary text and headline.

Epitome sizes for Instagram Stories ads: 1080 ten 1920 pixels

Tips:

  • Instagram recommends leaving roughly "14% (250 pixels) of the top and lesser of the image gratuitous from text and logos" to preclude them from beingness covered.
  • As of September 2020, Facebook and Instagram ads are no longer penalized if more than twenty% of the advertisement infinite is text.

Twitter image sizes

Twitter image sizes 2022

Tweets that include images consistently go more click-throughs, more than likes, and more Retweets than non-image Tweets. In fact, Tweets with visual content are 3 times more probable to become appointment.

And so, choosing the right images and creating great visual content for Twitter matters. And, of course, that includes getting Twitter epitome sizes right.

Twitter image sizes for profile photos: 400 x 400 (recommended)

  • Minimum image size: 200 past 200 pixels
  • Maximum file size: 2MB

Twitter paradigm size for header photos: 1500 ten 500 pixels (recommended)

Tips:

  • To futurity-proof the image, it'southward best to utilise the maximum size.
  • Header images are cropped to an attribute ratio of 3:1.
  • Go on in mind that the way header images display changes depending on the monitor and browser being used.

Twitter images sizes for in-stream photos: 1600 x 900 pixels (recommended)

  • Minimum size: 600 by 335 pixels
  • Recommended aspect ratio: any aspect between 2:ane and ane:i on desktop; ii:1, 3:iv and sixteen:9 on mobile
  • Supported formats: GIF, JPG and PNG
  • Maximum file size: Up to 5MB for photos and GIFs on mobile. Up to 15MB on the web.

Twitter carte prototype size:

Twitter recognizes when a Tweet includes a URL. Twitter then crawls that website, pulling in content, including a Twitter image for the summary card. (This is how it all works, by the way.)

  • Minimum size: 120 x 120 pixels
  • Supported formats: GIF, JPG, PNG
  • Maximum file size: 1MB

Tips:

  • Y'all tin test what your Twitter summary carte du jour volition look like and see a preview using the carte validator.
  • There are a range of dissimilar Twitter cards, so too a range of sizes. As well as the regular summary cards, there are summary cards with large images, app cards and player cards.

Twitter image sizes for ads:

  • Unmarried and multi-prototype tweets: Minimum 600 10 335 pixels, merely employ larger images for the best results.
  • Website bill of fare image: 800 x 418 pixels for ane.91:1 aspect ratio. 800 x 800 for one:one aspect ratio. Max file size of 20MB.
  • App card image: 800 x 800 pixels for i:1 attribute ratio. 800 x 418 pixels for 1.91:1 aspect ratio. Max file size of 3MB.
  • Carousels: 800 x 800 pixels for one:ane aspect ratio. 800 x 418 pixels for i.91:ane aspect ratio. Max file size of 20MB for 2-6 image cards.
  • Direct Message bill of fare: 800 ten 418 pixels for i.91:1 attribute ratio. Max file size of 3MB.
  • Conversation card: 800 x 418 pixels for ane.91:ane aspect ratio. Max file size of 3MB.

Resource: Find more data here on how to advertise on Twitter.

Facebook image sizes

Facebook updates its design and image dimensions constantly. The best strategy to futurity-proof your brand'south content is to always upload the highest-quality image you can. Stick to Facebook'south recommended file formats for the best results.

Facebook image sizes

Facebook prototype sizes for contour photos: 170 x 170 pixels (on most computers)

Your Facebook profile picture will brandish at 170 x 170 pixels on desktop. Simply it volition display as 128 x 128 pixels on smartphones.

Facebook image sizes for comprehend photos: 851 x 315 pixels (recommended)

  • Display size desktop: 820 ten 312 pixels
  • Display size smartphone: 640 x 360 pixels
  • Minimum size: 400 x 150 pixels
  • Ideal file size: Less than 100KB

Tips

  • To avoid any compression or distortion, upload a JPG or PNG file.
  • Utilise the recommended pixel sizes for the fastest load times.
  • Profile pictures and cover photos with logos or text piece of work best when uploaded as a PNG file.
  • Don't drag to reposition once you've uploaded your encompass photo.

Resource: Get more tips on creating great Facebook cover photos.

Facebook epitome sizes for posts and timeline photos:

Facebook automatically resizes and formats your photos when they are uploaded for the timeline to exist 500 pixels wide and to fit the 1.91:1 aspect ratio.

But avert pixelation or dull load times by remembering these sizes:

  • Recommended size: 1200 x 630 pixels
  • Minimum size: 600 ten 315 pixels

Tips:

  • If you are sharing 2-x images in your make'due south Facebook post using the carousel display, images should exist 1200 x 1200.
  • This is a 1:1 ratio.

Facebook effect embrace photo prototype sizes: 1200 x 628 pixels (recommended)

Tips

  • This is virtually a 2:1 ratio.
  • The size of your event encompass photo can't exist edited after it'due south been added to an event.

Facebook paradigm sizes for panorama or 360 photos:

  • Minimum paradigm size: Facebook says that it should be "30,000 pixels in any dimension, and less than 135,000,000 pixels in total size."
  • Aspect ratio: two:one

Tips

  • Facebook automatically recognizes and processes these images based on "camera-specific metadata institute in photos taken using 360-ready devices."
  • Files for these Facebook images tin can be up to 45 MB for JPEGs or 60 MB for PNGs.
  • Facebook recommends using JPEGs for 360 photos and ensuring files aren't bigger than 30 MB.

Facebook image sizes for Facebook Stories: 1080 10 1920 pixels (recommended)

Tips

  • Facebook Stories accept upwards the full screen of a phone. That's an aspect ratio of 9:16.
  • Don't choose an image with a width smaller than 500 pixels.
  • For Stories with text, consider leaving xiv% of the top and bottom text-gratuitous. (That'due south 250 pixels.) That mode any telephone call-to-activity won't be covered by your brand's profile photo or buttons.

Facebook paradigm sizes for ads:

  • Sizes for Facebook Feed ads: At least 1080 x 1080 pixels. Minimum size 600 10 600 pixels. Ratio 1.91:1 to 1:1. Maximum file size of 30 MB.
  • Sizes for Facebook Right Cavalcade ads: At least 1080 x 1080 pixels. Minimum size 254 x 133 pixels. Ratio i:1. (Retrieve: These are a desktop-only ad format.)
  • Facebook image sizes for Instant Articles: At to the lowest degree 1080 x 1080 pixels. Ratio one.91:ane to ane:i. Maximum file size of 30 MB.
  • Epitome sizes for Facebook Marketplace ads: At least 1080 ten 1080 pixels. Ratio 1:1. Maximum file size of 30 MB.
  • Paradigm sizes for Facebook Search: At least 1080 x 1080 pixels. Minimum size 600 x 600 pixels. Ratio one.91:1 to ane:1. Maximum file size of 30 MB.
  • Facebook epitome sizes for Sponsored Messages: At least 1080 ten 1080 pixels. Ratio i.91:1 to 1:one. Maximum file size of 30 MB.
  • Sizes for Messenger inbox ads: At least 1080 10 1080 pixels. Ratio 1:one. Minimum size 254 x 133 pixels. Maximum file size of 30 MB.
  • Sizes for Messenger Stories ads: At to the lowest degree 1080 x 1080 pixels. Ratio ix:16. Minimum width of 500 pixels.

Resource: Hither'due south more than info on how to annunciate on Facebook.

LinkedIn image sizes

When you use LinkedIn for concern — whether information technology'south via your personal profile or a company page — pairing your LinkedIn updates with images has consistently been shown to increase comments and sharing.

Stick to the recommended sizes below for best results. And always make sure to look at your contour and content on multiple devices before finalizing.

LinkedIn image sizes 2022

LinkedIn image sizes for contour photos: 400 x 400 pixels or larger (recommended)

Tips

  • LinkedIn tin can accommodate photos up to 7680 10 4320 pixels.
  • And information technology can handle files up to 8MB, and then upload as large as you tin can to future-proof.

LinkedIn image sizes for contour cover photos: 1584 10 396 pixels (recommended)

  • Aspect ratio: 4:i

Tips

  • Make sure your file is smaller than 8MB.
  • Cover photos are cropped differently on mobile and desktop. Brand sure to view your profile on both kinds of brandish before finalizing.

LinkedIn image sizes for company pages:

  • Visitor logo size: 300 x 300 pixels
  • Folio embrace image size: 1128 ten 191 pixels
  • Life tab chief image size: 1128 10 376 pixels
  • Life tab custom modules image size: 502 x 282 pixels
  • Life tab company photos image sizes: 900 x 600 pixels
  • Square logo: At least lx x lx pixels

Tips

  • When posting image updates to your company folio, make sure to utilise PNG or JPG images.
  • Use an attribute ratio of ane.91:1.
  • 1200 x 628 pixel images are ideal.
  • This LinkedIn image sizing also applies to LinkedIn Showcase pages.

LinkedIn image sizes for blog post link images: 1200 10 627 pixels (recommended)

LinkedIn custom image size for sharing a link in an update: 1200 10 627 pixels (recommended)

When pasting a URL into an update, an motorcar-generated thumbnail paradigm may appear in the preview if one is bachelor, along with the article or website title.

But, you can customize information technology by clicking the Prototype icon below the text box and selecting a photo from your computer.

Bonus: Get the always-up-to-date social media image size crook sheet.  The gratuitous resource includes recommended photo dimensions for every type of image on every major network.

Get the free cheat canvas now!

Tips:

  • The image should utilise a 1.91:one ratio.
  • More than the minimum of 200 pixels wide.
  • If the paradigm width is less than 200 pixels wide, it will announced as a thumbnail on the left side of the mail.

LinkedIn image sizes for ads:

  • Company logo size for ads: 100 ten 100 pixels
  • Spotlight ads logo size: 100 x 100 pixels
  • Spotlight ads custom groundwork image: 300 x 250 pixels
  • Sponsored content images: 1200 x 627 pixels (one.91:ane aspect ratio)
  • Sponsored content carousel images: 1080 10 1080 pixels (i:1 aspect ratio)

Pinterest epitome sizes

Pinterest image size for profile epitome: 165 x 165 pixels (recommended)

Pinterest image sizes

Tips

  • Recollect that your profile photograph will be displayed every bit a circumvolve.

Pinterest image size for profile cover photo: 800 x 450 pixels (at minimum)

Tips

  • Try to avoid placing a portrait photo into the cover photo spot.
  • Instead, employ a landscape photo with a 16:nine aspect ratio.

Pinterest image sizes for Pins:

  • Aspect ratio: 2:iii (recommended)
  • Square pins: m x yard pixels
  • Recommended size: 1000 x 1500 pixels
  • Max file size: 20MB

Tips

  • Keeping the 2:3 aspect ratio ensures your make's audience sees all the prototype's details on their feed.
  • On the feed, Pins are displayed with a stock-still width of 236 pixels.
  • If you want to create Pins with a different aspect ratio, know that Pinterest crops images from the bottom.
  • Both PNG and JPEG files are accepted.

Pinterest image sizes for collections Pins:

  • Aspect ratio: 1:1 (recommended) or 2:iii
  • Recommended size: 1000 x grand pixels or 1000 x 1500 pixels
  • Max file size: 10MB

Tips

  • This format appears as one main image, above three smaller images.
  • All images must have the aforementioned aspect ratio.
  • Collections appear in feeds on mobile devices.
  • Both PNG and JPEG files are accepted.
  • Collections can also be an advertizement format on Pinterest.

Pinterest image size for Story Pins:

  • Attribute ratio: 9:sixteen
  • Recommended size: 1080 10 1920 pixels
  • Max file size: 20MB

Pinterest epitome sizes for ads and carousels:

  • App install ads: Same specs every bit standard Pins. A 2:3 aspect ratio is recommended. 1000 ten 1500 pixels recommended.
  • Carousel Pins and ads: An aspect ratio of either 1:ane or 2:three. g x 1500 pixels or 1000 10 1000 pixels recommended. Up to 5 images can be included in a carousel.
  • Shopping ads: Same specs as standard Pins. A ii:3 attribute ratio is recommended. 1000 10 1500 pixels recommended.

Resource: Get some advice on how to use Pinterest for business organization.

Tumblr image sizes

Tumblr image sizes

Tumblr profile photo size:

  • Recommended size: 128 x 128 pixels
  • Minimum size and avatar: 64 x 64 pixels

Tumblr banner size:

  • Recommended size: 3000 x 1055 pixels
  • Minimum size: 640 10 360 pixels

Dashboard view image:

  • Minimum size: 500 ten 750 pixels
  • Maximum size: 1280 10 1920 pixels

Tumblr photo set:

  • 1 prototype: each photo 500 pixels broad
  • 2 images: each photo 245 pixels wide
  • 3 images: each photograph 160 pixels wide

Tumblr images in a shared link or text mail service:

  • The thumbnail image in a link will brandish at 130 ten 130 pixels.
  • Images in a text post display at a width of 125 pixels, just expand when clicked on.

Tumblr audio post image size: 169 ten 169 pixels

Tumblr ads prototype size: 1280 ten 1920 pixels (recommended)

Snapchat paradigm sizes

Snapchat image sizes

Snapchat ads image size: 1080 10 1920 pixels (at minimum)

  • Aspect ratio: nine:16
  • File type: JPEG or PNG
  • Maximum file size: 5MB

Snapchat Geofilter epitome size: 1080 ten 1920 (at minimum)

  • Aspect ratio: 9:16
  • File blazon: JPEG or PNG
  • Maximum file size: 5MB

Resource: How to Create a Custom Snapchat Geofilter

YouTube image sizes

YouTube image sizes

YouTube profile photograph size: 800 x 800 pixels (recommended)

Tips

  • Make certain the focus of your photograph is centered for best results.
  • Files should be JPEG, GIF, BMP or PNG. Animated GIFs won't piece of work.
  • Photos will render at 98 x 98 pixels.

YouTube banner image size: 2048 x 1152 pixels (at minimum)

  • Aspect ratio: sixteen:9
  • Minimum surface area for text and logos without existence cut off: 1235 x 338 pixels
  • Maximum file size: 6MB

Resource: How to make the all-time YouTube channel fine art (plus 5 gratuitous templates).

YouTube video size: 1280 x 720 pixels (at minimum)

Tips

  • YouTube recommends that videos intended for sale or rental have a higher pixel count: 1920 x 1080 pixels.
  • YouTube requires videos to be 1280 x 720 pixels in order to meet HD standards.
  • This is a sixteen:9 aspect ratio.

YouTube thumbnail size: 1280 x 720 pixels

TikTok image sizes

TikTok image sizes

TikTok profile photo size: 20 x xx pixels (minimum size to upload)

Tips

  • While 20 x 20 is the minimum upload size, upload a higher quality photo for future-proofing.

TikTok video size: 1080 x 1920

Tips

  • The platonic aspect ratio for Tik Tok videos is one:1 or nine:16.

Social media marketers need to get many things right when creating visual content for social media.

You've got to make sure any images y'all employ don't defy copyright laws. If you don't accept original imagery, you've got to detect high-quality stock photos. And you've got to figure out which tools out there can aid elevate your social media images.

On summit of that, you've got to get your social media image sizes correct. And getting that correct is really of import because:

  • It avoids pixelation and bad-mannered image stretching. And avoiding that keeps your images looking professional.
  • Your photos volition be optimized for each social aqueduct's feed. This tin can help increase engagement.
  • It ensures your audition sees the total photo. Incorrect sizing could cut off some of your make's messaging.
  • Information technology can futurity-proof your content. Being in-the-know with social media paradigm sizes now could hateful less work for your brand in the future, when network change upwardly how images display again.

Plus, brands using the Hootsuite photo editor tool can size and edit their social media images correct in the Composer. When in the Composer, upload an image and click Edit Paradigm to launch the tool. And information technology makes cropping and sizing images for each specific social channel like shooting fish in a barrel.

Here'due south how information technology works:

Don't experience like memorizing all this info? Easily resize your social media images for publication through Hootsuite Compose, which includes upwardly-to-engagement image dimensions for every social media network.

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